Appreciation
A buying, selling or valuation term used in the watch market: Appreciation.
Definition
A buying, selling or valuation term used in the watch market: Appreciation. Appreciation is an increase in a watch's market value over time. Nominal price growth should be distinguished from real return after inflation, servicing, insurance, dealer spreads, auction fees and other ownership costs.
Why it matters
Appreciation is meaningful only when the valuation date, benchmark, condition and selling channel are clear; otherwise apparently precise percentage comparisons can be misleading.